The numbers are loud! Today, we will use these numbers to tell you why email marketing matters.
An email has evolved from a simple means of business communication to a marketing tool. In the previous article, we mentioned that users love emails. They use them for daily contact at work, online shopping, or setting up romantic dates. We also noticed that 72% of your customers prefer to receive promotional messages via email. If this fact is not convincing enough, then the number “347.3 billion emails” will motivate you to send your first campaign.
Below, we reveal the statistics that will make you believe in the power of email marketing.